Saucey is the fastest growing alcohol and snack delivery company in the USA. Their technology-led platform allows them to deliver to customers in less than 30 minutes from anywhere in LA, Chicago, Austin and New York City. We guided Saucey through a company-wide rebrand that coincided with their launch into 3 new markets.

The original Saucey branding and content was highly aspirational- filled with glamourous LA party-goers popping bottles. Our discovery phase revealed that there were just as many people using their delivery service for a night in front of the TV as they were for parties. We shifted their brand focus from exclusivity and glamor to speed of delivery, comfort, individuality and freedom of choice.